Description
please do research on following project : a company is trying to make a new product of media system, their main customer are bike rider, snowboarders and skiers please find demographic people types: between 20-35years old
In Lake Tahoe, California (snowboarders &skiers)
In Colorado srpings, Colorado (bicycle riders)
In Thousand Oaks, California (bicycle riders)
In big bear, California (snowboarders &skiers)
Find each term:Income?marriage status ? Spending habits? Interests? Personality? Where to buy goods? And so force from the 4 areas.
this needs to be focused on target market and marketing management (what is our value proposition and how we convey this benefits to the target customers, different customers different utilizations)..
